In the game of investing, often the greatest battle is with the person in the mirror. While we all have go through the emotional roller coaster in our journey of equity investing, how often have we missed out on mega gains as we chose to book out too early or have led to debilitating losses as we held on to suboptimal picks in the face of a clear secular downtrend. The reasons in both cases are deeply internalized versions of our set of beliefs and psychological make up. This is the role that EQ can play in helping an investor weather the storm and take their respective ships to the desired port of call.
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Historically, this strategy capitalised on Japan's ultra-low interest rates, which were maintained following the 1990s asset bubble burst and subsequent deflation.